It seems like the founders of the .co domain are trying to turn the extension into more than just a country code Top-Level Domain (ccTLD) for Columbia. Apparently, .co sounds more commercial – short for “company”, “commerce”, “.com” even, and could potentially compete with generic TLDs like .com, .net, and .org.

Will .co’s be the next generation of .com’s?

I would not bet my life-savings on it, but who knows. Twitter has already purchased “t.co,” and “e.co” has recently sold for over $80,000. All this hype, and the domains are not even open to the public yet. You may reserve one for around $300 from any of the major domain providers. They will open up to the public on a first come first serve basis on July 20th.

The .co’s are being marketed quite heavily, and it will be interesting to watch this next generation of extensions unfold. Either they’ll get lost in the secondary heap of .nets, .orgs, and .infos, or a new and compact .com will emerge, perhaps like a speed dial: t.co (twitter), fb.co (facebook), g.co (google). And five years from now, we will all be wishing we had snatched sex.co for a mere $300.

Anna Gondzik

Anna is an accomplished WordPress dual role designer & developer with a passion for crafting immersive digital experiences. With a keen eye for aesthetics and a knack for user-centric design, Anna brings websites to life, seamlessly blending creativity and functionality. Armed with a strong command of WordPress, Anna specializes in creating responsive and captivating websites that not only attract audiences but also drive meaningful conversions. With a portfolio spanning various industries, Anna is dedicated to transforming ideas into visually stunning online realities, making the web a more engaging and visually pleasing space. Anna completed her degree in Digital Enterprise Management from the University of Toronto.